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Sy Devore

Sy Devore

D.O.B.: 1908

D.O.D.: July 11, 1966

Cause of Death:

Location: Hillside Memorial; Mausoleum

Biographical Notes:

Sy Devore, known as "tailor to the stars," moved from New York in 1944 to open a 900 square-foot shop on Hollywood's then glamorous Vine Street. It wasn't long before he proved his nickname. Jazz legend Ella Fitzgerald once ordered the complete color range of his private label V-neck sweaters to give as Christmas gifts to the entire Count Basie Band. Later, comedian Jerry Lewis would show up on weekends to sell the shop's sought-after alpaca sweaters. Devore outfitted the entire Rat Pack with custom clothes and created a high-collared, fine cotton retail shirt he called the Dean Martin. It cost $8 and was so popular it was shipped around the world. Even Elvis, baby-faced at the beginning of his acclaim, shopped and hung out at Sy Devore.

The original store closed its doors in 1979, near the beginning of the long decline of retailing in the Hollywood area. The San Fernando Valley Sy Devore, though, which opened in 1962, is still tailor to the stars, outfitting actors on the TV shows Jag, Felicity, ER, The Practice, The West Wing, and Ally McBeal.

But after 38 years at the Fashion Square Mall in the Valley suburb of Sherman Oaks, the three partners in Sy Devore have made an ambitious move to a freestanding 3,500 square-foot space at a bustling Studio City intersection a few miles away.

 

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